Xperience 24
Premier Tech Conference in Las Vegas
Branding
Website
Video
Xperience 2024 is the premier technology conference for associations, nonprofits, and events.
Las Vegas
In 2024, the Xperience Conference took a bold turn by setting up shop in the vibrant city of Las Vegas — an unexpected choice for this type of event. The team aimed to capture this unique twist through the conference's branding, highlighting the excitement and glamour of the Las Vegas backdrop.
Scope of work
For this project, I developed a new brand identity from scratch, including logo design, color schemes, and brand guidelines. I also designed the layout and visual elements for a responsive website, which was then implemented by a development team. Additionally, I created conference and marketing materials such as conference brochure and social media graphics to ensure a cohesive and impactful brand experience.